CUSTOMERS

How Scaleup Finance saves 50h/monthly on sales execution with Glyphic

A CONVERSATION WITH
Omer Selcuk
Head of Sales at Scaleup Finance
About
Scaleup Finance provides a financial management platform designed to improve the management and administration of financial operations.
Industry
Fintech / Financial management software
Company Size
~90 employees
Headquarters
London, United Kingdom
Funding
Fintech / Financial management software
Founding Year
2021
CHALLENGE
Sales processes didn't scale with growth

Manual note-taking, inconsistent CRM data, and limited visibility into customer conversations slowed sales cycles, weakened forecasting, and reduced coaching effectiveness.

SOLUTION
Automate sales intelligence without adding friction

Scaleup Finance implemented Glyphic to automatically capture, summarize, and sync sales conversations into the CRM—eliminating manual work while improving visibility and coaching.

RESULTS
Significant time and quality improvements
  • 50 hours saved per month across the sales team
  • Faster, more accurate forecasting
  • Improved coaching with objective deal insights
  • Better customer experience through richer context
  • Seamless onboarding for new sales hires

"Glyphic saves our team at least 50 hours a month."

IMPACT BEYOND SALES
Fast setup, immediate value

Glyphic integrated into Scaleup Finance's workflow in around 10 minutes, requiring no process overhaul and minimal ramp time for reps.

Better conversations, stronger trust

Automatic summaries and preparation give reps full context before every call—critical in high-trust financial conversations.

Objective deal assessment and coaching

Using Scaleup Finance's qualification criteria, Glyphic provides unbiased views of deal health. Reps use Ask Glyphic to self-review performance and forecast outcomes.

SUMMARY

By automating sales intelligence and removing manual overhead, Scaleup Finance freed up dozens of hours each month, improved forecasting and coaching, and delivered a stronger client experience—without disrupting how the team works.